Tuesday, March 20, 2007

Dispatch from D.C.

For this latest cultural planning update, I’m writing from Washington D.C. where for the second year in a row I am attending the Arts Advocacy conference, sponsored by Americans for the Arts. A record 475 constituents showed up this year, all of us workers in and advocates for the arts. The first day of this conference is all about training on specific issues: increased funding to the National Endowment for the Arts, a bill to allow artists a fair tax deduction for gifts of their own work, and many other issues. The second day is filled with visits to our Senators and Members of Congress to request support for these bills and issues. I’ve met other arts leaders from all over California, as well as across the country, and these colleagues continue to be amazed that we have no public arts policy in Napa County, and no public funding for the arts. I’m excited to report to all of them that change is in the air for our arts community, but there is still so much work to do.

I’ve also been amazed by how many advocates from across California have talked to me about our cultural planning process. Word has spread, statewide, that we are working on this initiative, and many eyes are now on us, watching and hoping for our success. When we began thinking about launching this process, I researched how it had been done in other communities, to learn from them, and to discover the best way for this planning to be done in our community. But now I realize that we, too, have the potential to be a model for other California communities. How amazing would it be, five or ten years from now, to look back and realize that we were revolutionaries for the arts in California? We have such unique potential, such incredible opportunities in our beautiful, world-class destination, and we do have the capability to create a compelling and vibrant cultural community.

Back at home, the cultural planning process continues. We’ve completed the Discovery Interview process, and full results from those interviews are now live on our website at www.artscouncilnapavalley.org/cp/cultural_planning.shtml#interviews. We’ve posted an Executive Summary, complete with trends and quotes, as well as the full text of all the interviews. There is also a list of the interviewees, but the quotes & text are unattributed. The interviews were fascinating. There is so much passion around the arts in this community, and I am excited to harness that energy to create change in our cultural sector. This community is ready for action. “We must get the most diverse group of people possible to make this happen,” begins my favorite quote from the interviews. “Risk galore. This is worth fixing, and it can get better. We need everyone’s wisdom.“ At Arts Council Napa Valley, this is exactly what we are working to do. Please join us in this work and get your voice heard in support of Napa Valley arts.

Tuesday, February 13, 2007

Shaking the Trees

We are in the thick of this "tree shaking" process, working to build this massive database of artists, arts organizations, venues, and arts education opportunities, and it is proving to be quite an undertaking. Kate, our admin assistant, has built a database so powerful, but so user-friendly, that we are thinking she should set up shop to sell her database wares. And we have volunteers across the valley helping us confirm the contact information we have, and finding the artists and arts groups we don't yet know.

During our first volunteer meeting, we had yet another brainstorm session, and also assigned various duties to everyone present. The pictures from that meeting aren't the most flattering, but we've decided to post them anyway. This first pic is during the brainstorm session, when one person or another would call out "what about that potter who sells work at the Model Bakery?" or "I heard an incredible guitar trio at a festival this summer" and all of it is recorded and then assigned to a volunteer sleuth to find the artists.


And just in case you don't think this process sounds fun, I've got pictures to prove otherwise:


I don't generally keep my eyes closed when speaking passionately about the arts, but it happens. Kate says it looks as though we are at a party, rather than a meeting; it's my hope that all volunteer meetings are as fun as they are rewarding.

Morrie and I have also been busily conducting one-on-one "Discovery Interviews" across the valley, and the process has been fascinating. The first question of the interview is "What do you see as the major issues (of any type) facing this community?" and the responses have been telling- and there are many themes. The strongest one I see so far is the divide between the Latino and Anglo populations. Other issues include, of course, traffic, land use, the high number of non-profits, and the retaining of core Napa Valley "small-town values" as the population increases. The next question regards how the arts might address some of these issues, and this really is the big question. Although this initiative is designed to strengthen the arts sector, it ideally will strengthen Napa County as a whole, and serve as a bridge between disparate populations, creating conversations between residents and groups that might not have happened were we not in this process.

I am so grateful to all of the volunteers who are helping us in this early, critical phase, and every day I'm learning something new about this arts community.

Monday, February 5, 2007

The Beginning

Welcome to Arts Council Napa Valley's Cultural Planning Blog!

In this forum, you will be able to follow the process as we create a Cultural Plan for Napa County. Considering the diversity of our population, as well as the differing needs & opportunities in each city in this valley, we face unique challenges in creating this plan. But we are also blessed with a wealth of arts & culture in this community, and we are excited about bringing creative people together and rebuilding our arts sector from the ground up.

I'm Michelle Williams, Executive Director of Arts Council Napa Valley. As the Project Manager for the Cultural Plan, I will do much of the writing for this blog; but I hope to have numerous guest posters, from ACNV staff, the Cultural Planning Strategy Team, and community members & volunteers who get involved in the process.

The first phase of this process is all about gathering data, or "shaking the trees", as Kristina (Program Manager for ACNV) and I have been calling it. Our first job is to create a database of all artists, arts education opportunites, artistic venues, and arts groups in the entire Napa Valley. It's a huge job, and more than a bit daunting, but we are recruiting a host of volunteers to help us not only find all of these people, venues, and opportunities, but to get them involved as well. The next step will be reaching out to the community, via surveys, interviews, focus groups, and "town hall" meetings, to discover what this community needs & wants from its arts. I'm anxious to get to that phase- to really get out there and "talk arts"- and I'm prepared to be surprised by what we find.

Our very first meeting with Morrie Warshawski, our cultural planning consultant, was incredibly inspiring, and so far we've been able to bring that excitement to everyone we've talked to about this project. So while this is indeed a grand undertaking, it is also something that will directly affect the health & vibrancy of the Napa Valley community, and that is one of the things that fuels all of us to really "show up" for this whole process. And considering we've been talking about doing this for years, to actually be in the thick of it is really exciting.

One of the most important components of this process is the creation of a Strategy Team. This team is going to guide us as we move through the phases, and ultimately will look at all of the data compiled through the discovery phase and craft the recommendations that will ultimately become the plan. I'm thrilled by the team that we've recruited so far: Calistoga City Councilmember Placido Garcia, who is a musician and long-time community member; Kathryn Reasoner, the director of the di Rosa Preserve and a veteran of numerous planning projects; Steve Gordon, artist and owner of the Gordon Gallery in Yountville; Nancy Garden, owner of the White Barn and longtime community member of St Helena; and Ira Wolk, owner of I. Wolk Gallery in St Helena, and ACNV Board member. I'll continue to build this team over the next week or so, and I look forward to working with all of them.

Our first big volunteer meeting is this Wednesday night, and our deadlines for the creation of the Strategy Team and the "Tree Shaking" are looming. Much work to do!